Imagine this: a conservator spots water damage on a mid-century print after a leaky roof. Your household policy may pay to replace the physical paper, but the lost market value, the cost of conservation, and disruption to an exhibition? Not covered. That’s where art insurance from iTOO (Artinsure), comes in.
What is Artinsure:iTOO’s Art Insurance Policy?
Artinsure is iTOO’s specialist art insurance solution designed for artworks, fine art collections, antiques, and high-value collectibles. Unlike household insurance, which treats art as just another item, Artinsure focuses on the unique risks, market value, and care requirements of each piece.
Why Art Needs Specialist Insurance
Art is not ordinary property. Its value goes beyond materials; it carries cultural, historical, and provenance importance. Specialist art insurance like Artinsure protects:
- Agreed value – not just the replacement cost of materials.
- Professional conservation and restoration – often necessary and expensive.
- Transit and exhibition cover – for galleries, museums, or private collectors.
- Loss of value – even repairable damage can reduce market worth.
- Expert claims handling – fast access to valuers, conservators, and art law specialists.
How iTOO’s Art Insurance Differs from Household Insurance
Household / general insurance:
- Covers everyday items like furniture and electronics.
- Often pays new for old or cash value, not the true market value of art.
- Transit, exhibitions, and professional restoration are usually excluded.
- Adjusters often lack art-specific knowledge.
Artinsure (specialist art insurance):
- Covers agreed value, pre-negotiated with you.
- Includes conservation and restoration costs.
- Provides worldwide transit and exhibition coverage.
- Protects against loss of market value.
- Claims are handled by experts who understand art, provenance, and the market.
Real-World Scenarios
Flood in storage
- Household policy: pays to dry or replace canvas – may exclude lost market value or specialist restoration.
- Artinsure: covers conservation, restoration, loss of value, and loss of exhibition income.
Damage during transit
- Household: transit usually excluded.
- Artinsure: covers transit, packing, courier services, and emergency repairs.
Theft of a high-value painting
- Household: limited payout and valuation disputes.
- Artinsure: agreed value paid, support for recovery, and legal assistance if needed.
Practical Features of iTOO’s Art Insurance
- Pre-agreed valuations: no guesswork at claim time.
- Flexible scheduling: protect individual high-value pieces.
- Transit & exhibition cover: essential for traveling works.
- Loss of market value protection: safeguard long-term investment.
- Legal & title protection: resolve provenance or restitution issues.
- Expert networks: instant access to conservators and valuers.
Tips to Maximise Your Art Insurance
- Obtain professional valuations and update regularly.
- Catalogue and document all works: photos, provenance, invoices.
- Declare all transit, loans, or exhibitions to your insurer.
- Store works correctly and keep records.
- Confirm agreed value cover to avoid disputes.
Final Takeaway
Art is more than physical objects – it’s cultural and financial value, history, and reputation. Treating art as “just another household item” exposes collectors and galleries to serious gaps. Artinsure by iTOO ensures your collection is protected with agreed values, worldwide cover, professional restoration, and expert claims support.
Protect your art the right way. With art insurance through Artinsure, peace of mind comes standard.


